Many retail executives cannot fully measure the effect of one departments actions and activities on another within their enterprise. This lack of information often results in multiple sets of business data and analytics that all measure different processes using different basis of measurement. This challenges retailers to make good decisions based on solid data that will directly affect their bottom line.
However, best of breed retailers are already working toward having a handle on their sales, gross performances and store margins. These retailers know to harness the power of massive customer and transactions data warehouses into a set of manageable and meaningful performance metrics called Retail Business Intelligence.
"Business intelligence has top-of-mind retailer awareness. Seventy-six percent of respondents to an Aberdeen survey indicated that they use or have active, budgeted plans to use business intelligence (BI) in some form or another within their organizations. To that end, merchandising and back-office processes were the two categories most heavily invested in by respondents." - Business Intelligence in Retail: Bringing Cohesion to a Fragmented Enterprise, Aberdeen Group.
Don't get left behind! Join us to learn how Business Intelligence can help you as a retailer monitor the pulse of your business and enable you to make smart and strategic business decisions to add to your bottom line.
This event takes place June 24, 2011 at Microsoft in Mississauga at 8:30 a.m.- 11:00 a.m.